AI-run growth systems · Dubai, UAE · GST +4
Performance marketing,
run by AI systems
I'm Abhilash Sharma. Nine years and $500K+ in annual ad spend across the UAE, GCC, USA and India — paid media, SEO and CRO running on automation that does the work of a team.
No pitch. One account, one funnel, two changes I'd make first.
Open to work · consulting
01 — Why work with me
Most marketers run campaigns. I build the machine that runs them.
Same nine years of paid media, SEO and CRO — with an AI layer on top that scores leads, tests creative and flags waste before the budget burns.
Full account access, real numbers
You own the ad accounts and see the same dashboards I do. Weekly reporting on verified pipeline, never padded platform metrics.
Business-first, P&L focused
Campaigns optimised against CAC, ROAS and net contribution — not clicks. Budget moves where revenue actually lands.
Senior operator, no juniors
Nine years hands-on across UAE, GCC, USA and India. The person auditing your account is the person running it.
AI layer included, not upsold
Lead scoring, generative creative ops and anomaly alerts come with the engagement. They are how the work gets done.
02 — The growth stack
Six layers, one instrumented funnel
Every layer reports into the same measurement spine, so budget moves toward verified pipeline instead of form fills.
★ Core · Paid social
Meta & TikTok
Full-funnel paid social engineered around qualified volume, not cheap leads.
- Lead gen & ecommerce sales
- Retargeting systems
- Creative testing cycles
Meta Ads Manager · TikTok Ads
★ Core · High intent
Google & LinkedIn
Search, PMax and account-based LinkedIn targeting for high-ticket B2B.
- Search & PMax scaling
- ABM job-function targeting
- Spec-intent keyword sets
Google Ads · LinkedIn Campaign Manager
Pipeline
Lead gen systems
Qualification and routing so sales only calls buyers worth calling.
- WhatsApp qualification flows
- CRM routing by score
- Verified-lead definitions
HubSpot · Marketo · Zapier
Tracking
Analytics & attribution
A measurement spine every channel reports into, so decisions run on evidence.
- GA4 & GTM implementation
- Server-side conversion APIs
- Automated reporting
GA4 · Power BI · Looker Studio
+2× conversion
SEO & CRO
Organic demand that compounds, and landing pages that convert the traffic you already pay for.
- Technical SEO audit
- Landing page CRO
- A/B testing programme
GSC · Ahrefs · Screaming Frog
⚡ AI engine
AI & automation
The layer that makes a small team perform like a large one.
- Predictive lead scoring
- Generative creative pipeline
- Real-time waste alerts
GPT · Claude · custom pipelines
03 — How the work runs
Ninety days from audit to scale
A fixed sequence. You always know what week you're in and what proof arrives next.
Start at phase 01 ↗Audit & tracking
- Account, funnel and spend audit
- Competitor and demand landscape
- GA4 / CAPI tracking verification
Build & instrument
- Campaign structure and semantics
- Creative and copy production
- Lead scoring and routing wired in
Launch & test
- Full launch across chosen channels
- Split-testing geo, audience, device
- Pruning underperforming assets weekly
Scale
- 90% of budget into winning funnels
- 10% held for new angles
- Automated alerts guard the spend
Now — Recent work
Launching Jetour in Qatar, from the first lead up
Performance Marketing Lead, CRM, Campaigns and Digital. First marketing hire for a brand entering a new market, four retail sites.
Role
Performance Marketing Lead, CRM, Campaigns and Digital
- Company
- Al Waha For Cars (Exclusive Jetour Distributor)
- Location
- Doha, Qatar
- Dates
- 02/2026 to Present
Lifecycle tracks
CRM built from zero for 108 users across four sites. Lead scoring model, MQL and SQL lifecycle stages, field taxonomy and role based access, giving the business one reconciled view of lead to opportunity conversion.
35 plus triggered lifecycle messages across three tracks, covering enquiry, first visit, offer, purchase and post sale retention, lifting stage to stage progression through the pipeline.
Cost per qualified lead repriced on CRM outcomes, not platform reports. Reconcile Google and Meta reported conversions against actual lead and sale records weekly, exposing platform over attribution and redirecting budget accordingly.
Weekly spend, activity and pipeline view for leadership, through five role based dashboards built on a marketing data model and attribution logic I defined. Own brand and product consistency across every touchpoint through a single documented approval route.
GA4 conversion funnel → CRM funnel · one month
QAR 220,000 monthly budget, multiple channels
Right column: conversion from previous stage. Bar widths on log scale. Unit costs derived from monthly budget.
04 — Recent wins
Real budgets. Verified results.
UAE · Oman · Qatar
LinkedIn Ads — B2B Industrial Lead Generation
UAE
Google Ads PPC — EV Battery Components
UAE
Meta Ads — Visa Assistance Lead Generation
UAE
Meta Ads — Satguru Travel Europe Tours
Direct with the operator
"Clicks and leads don't move a business forward until they turn into revenue you can reinvest. I build the systems that make that link measurable."
abhilashdigitalai.com — Performance & AI marketing specialist, Dubai
Jetour Qatar (Al Waha For Cars) · Satguru Travel Group · Alkegen · Kumar Properties · Cars in Africa · Visadone · Satguru Cargo
05 — Questions
Before we talk
How do paid media and SEO work together in your programmes?
Paid channels buy immediate volume and tell us which messages convert. SEO and content then capture that demand organically at no cost per click. Run together, they lower blended acquisition cost instead of competing for the same budget.
Why report on ROAS and CAC instead of clicks and impressions?
Impressions do not cover payroll. Every campaign I run is measured against cost per verified lead, CAC and revenue potential, with tracking wired so ad spend can be traced to closed business.
What does the "AI layer" actually do?
Three things: a lead scoring model that ranks intent before sales calls, a generative pipeline producing ad copy, creative variants and localisation across 12+ languages, and anomaly detection that pauses waste before the weekly review would catch it.
How fast do results show up?
Paid campaigns produce first qualified leads within two to four weeks. Automation and scoring start paying back in month one. Technical and content SEO compound over three to six months.
Do you work full-time, or on consulting engagements?
Both. I am open to full-time performance and growth roles as well as consulting engagements. The 15-minute audit call works either way.
Free · 15 minutes · no pitch
Send me your account. I'll tell you where the money leaks.
A live audit of one paid account or funnel — wasted spend, targeting gaps, and the two changes I'd make first. Hiring instead? Same call works.
Usually replies within one working day · GST (UTC+4)